{"id":601,"date":"2020-01-03T08:34:00","date_gmt":"2020-01-03T07:34:00","guid":{"rendered":"http:\/\/www.smy.travel\/pt\/?p=601"},"modified":"2020-01-14T10:42:38","modified_gmt":"2020-01-14T09:42:38","slug":"2020-mudanca-de-estrategia","status":"publish","type":"post","link":"https:\/\/www.smy.travel\/pt\/2020-mudanca-de-estrategia\/","title":{"rendered":"2020: Mudan\u00e7a de estrat\u00e9gia"},"content":{"rendered":"\n<p class=\"has-text-color has-very-dark-gray-color wp-block-paragraph\">Estimada ag\u00eancia,<\/p>\n\n\n\n<p class=\"has-text-color has-very-dark-gray-color wp-block-paragraph\">Iniciamos este novo ano com uma grande novidade.<\/p>\n\n\n\n<p class=\"has-text-color has-very-dark-gray-color wp-block-paragraph\">Temos o prazer de informar uma altera\u00e7\u00e3o estrat\u00e9gica na nossa empresa a partir de 2020.<\/p>\n\n\n\n<p class=\"has-text-color has-very-dark-gray-color wp-block-paragraph\">Se em 2018 &nbsp;lhe apresentamos as diferentes marcas Smy, cada uma delas especializada numa linha de produto, a partir de 2020 decidimos que &nbsp;todas estas linhas estar\u00e3o englobadas numa \u00fanica plataforma.<\/p>\n\n\n\n<p class=\"has-text-color has-very-dark-gray-color wp-block-paragraph\">Se, por outro lado, acede ao portal B2B da Smybeds para reservar alojamentos,&nbsp;<strong>nos pr\u00f3ximos dias dar-lhe-emos o acesso ao resto das linhas de produto que est\u00e3o englobadas na plataforma a que chamamos:<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"397\" height=\"111\" src=\"http:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/smytravel-1.png\" alt=\"\" class=\"wp-image-603\" srcset=\"https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/smytravel-1.png 397w, https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/smytravel-1-300x84.png 300w\" sizes=\"(max-width: 397px) 100vw, 397px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-color has-very-dark-gray-color wp-block-paragraph\">N\u00e3o obstante, continuaremos a manter, num segundo n\u00edvel, cada marca que identifica os produtos que se oferecem na plataforma e que lhe recordamos s\u00e3o:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"293\" src=\"https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/Logos-Smy-en-Portugues.png\" alt=\"\" class=\"wp-image-605\" srcset=\"https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/Logos-Smy-en-Portugues.png 800w, https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/Logos-Smy-en-Portugues-300x110.png 300w, https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/Logos-Smy-en-Portugues-768x281.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-color has-very-dark-gray-color wp-block-paragraph\"><strong>Uma altera\u00e7\u00e3o necess\u00e1ria e que melhorar\u00e1 e simplificar\u00e1 a nossa rela\u00e7\u00e3o comercial, tornando-a mais simples, mais pr\u00f3xima e eficiente para com a sua ag\u00eancia de viagens.<\/strong><\/p>\n\n\n\n<p class=\"has-text-color has-very-dark-gray-color wp-block-paragraph\">Assim, a partir de 2020,&nbsp;<strong>Smytravel ser\u00e1 a plataforma de reservas da Traveltool &nbsp;para as ag\u00eancias de viagens<\/strong><\/p>\n\n\n\n<p class=\"has-text-color has-very-dark-gray-color wp-block-paragraph\">Esta mudan\u00e7a de estrat\u00e9gia comercial implica as seguintes mudan\u00e7as:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>A Smybeds integra-se na Smytravel<\/strong><br>Para todos os efeitos, a Smybeds passar\u00e1 a estar inserida na Smytravel com o mesmo comercial, mesmo suporte de vendas, mesmo booking, mesmo painel de configura\u00e7\u00e3o, etc\u2026<\/li><li><strong>Novo departamento de account manager<\/strong><br>Se at\u00e9 agora tinha \u00e0 sua disposi\u00e7\u00e3o uma equipa diferenciada por linha de produto (Traveltool, Smytravel e Smybeds), a partir de agora, &nbsp;ter\u00e1 \u00e0 sua disposi\u00e7\u00e3o uma \u00fanica pessoa que estar\u00e1 mais pr\u00f3xima da sua ag\u00eancia para tudo o que necessitar da nossa empresa, seja o que for. Um account manager que ajudar\u00e1 a vender mais e a ganhar mais connosco.<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"414\" height=\"203\" src=\"https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/account_manager_portugal-2.png\" alt=\"\" class=\"wp-image-606\" srcset=\"https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/account_manager_portugal-2.png 414w, https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/account_manager_portugal-2-300x147.png 300w\" sizes=\"(max-width: 414px) 100vw, 414px\" \/><\/figure><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Departamento de suporte de vendas<\/strong><br>Trata-se de um novo departamento de apoio \u00e0s vendas e que j\u00e1 funciona, com grande \u00eaxito, na Smybeds e que herdaremos para a Smytravel. Ser\u00e1 respons\u00e1vel por ajudar ante qualquer d\u00favida ou problema que tenha no processo de reserva (erro de cotiza\u00e7\u00e3o, d\u00favidas sobre um produto, etc\u2026) e naqueles casos de reservas j\u00e1 fechadas onde, depois de ter contactado com o booking, deseja uma segunda opini\u00e3o ou ajuda.                                                                          Esta equipa, ser\u00e1 inicialmente formada por 5 pessoas, mas n\u00e3o descartamos a possibilidade de a refor\u00e7ar na temporada alta. Depender\u00e1 das suas vendas \ud83d\ude09 <\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1010\" height=\"314\" src=\"https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/account_manager_portugal-ok.png.jpg\" alt=\"\" class=\"wp-image-604\" srcset=\"https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/account_manager_portugal-ok.png.jpg 1010w, https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/account_manager_portugal-ok.png-300x93.jpg 300w, https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/account_manager_portugal-ok.png-768x239.jpg 768w\" sizes=\"(max-width: 1010px) 100vw, 1010px\" \/><\/figure><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Novo departamento de opera\u00e7\u00f5es (booking, customer service e H24)<\/strong><br>Voltamos a ter departamentos unificados para simplificar e agilizar todos as gest\u00f5es que necessite efetuar sobre uma reserva. Este departamento foi refor\u00e7ado com pessoas qualificadas para o efeito.<\/li><li><strong>Novo portal B2B unificado (intranet)<\/strong><br>Nos pr\u00f3ximos dias ir\u00e1 receber um comunicado com a apresenta\u00e7\u00e3o do novo portal B2B. O nosso objetivo \u00e9 que seja o centro nevr\u00e1lgico da sua ag\u00eancia de viagens com a Smytravel: vendas, comunica\u00e7\u00e3o, gest\u00e3o, configura\u00e7\u00e3o, marketing, contacto, etc\u2026<br><br>Numa primeira fase replicaremos muitas das funcionalidades que herdamos da antiga intranet mas, pouco a pouco, iremos melhorando-as e incorporando novas funcionalidades que ajudar\u00e3o no seu dia a dia.<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"616\" src=\"https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/new_portal_b2b_portugues-1024x616.jpg\" alt=\"\" class=\"wp-image-609\" srcset=\"https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/new_portal_b2b_portugues-1024x616.jpg 1024w, https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/new_portal_b2b_portugues-300x180.jpg 300w, https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/new_portal_b2b_portugues-768x462.jpg 768w, https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/new_portal_b2b_portugues.jpg 1182w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>E por \u00faltimo, novas e esperadas melhorias na p\u00e1gina web B2C<\/strong><br>Na Traveltool tamb\u00e9m continuaremos a proporcionar-lhe uma p\u00e1gina web B2C, de marca branca, para clientes de qualquer ag\u00eancia que a deseje, uma p\u00e1gina web 100% integrada com o produto Smytravel, personaliz\u00e1vel e 100% confirma\u00e7\u00e3o online. Uma verdadeira loja aberta 365 dias\/ ano, 24 horas\/ dia, que poder\u00e1 ter \u00e0 sua disposi\u00e7\u00e3o por um m\u00ednimo de vendas.<br><br>E, durante o ano de 2020, chegar\u00e3o grandes e esperadas melhorias, como por exemplo:<br>&#8211; Uso de dom\u00ednio pr\u00f3prio da ag\u00eancia de viagens&nbsp;<br>&#8211; Descri\u00e7\u00e3o personalizada para indexa\u00e7\u00e3o de mecanismos de pesquisa como o Google<br>&#8211; Montra de produto pr\u00f3prio&nbsp;<br>&#8211; Painel de control (dashboard) online com o comportamento do cliente final..<\/li><\/ul>\n\n\n\n<p class=\"has-text-color has-very-dark-gray-color wp-block-paragraph\"><strong>Inscreva-se nas nossas forma\u00e7\u00f5es e conhe\u00e7a em primeira m\u00e3o a plataforma que todos os agentes de viagens em Portugal querem usar<\/strong>.&nbsp;<br>Para explicar-lhe estas mudan\u00e7as, esclarecer todas as d\u00favidas que tenha e explanar todos os detalhes da nossa plataforma Smytravel, preparamos para si, durante o m\u00eas de Janeiro, um Road Show por diferentes cidades de Portugal: <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"202\" src=\"https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/Hoteles-Road-Show.png\" alt=\"\" class=\"wp-image-610\" srcset=\"https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/Hoteles-Road-Show.png 800w, https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/Hoteles-Road-Show-300x76.png 300w, https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/Hoteles-Road-Show-768x194.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/docs.google.com\/forms\/d\/193Rd_woYf0EY5RK0n6iDUugNHfvSupcd16gWaz5CkKw\/closedform\" style=\"background-color:#44a096\">CLIQUE AQUI E INSCREVA-SE AGORA<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Estimada ag\u00eancia, Iniciamos este novo ano com uma grande novidade. Temos o prazer de informar uma altera\u00e7\u00e3o estrat\u00e9gica na nossa empresa a partir de 2020. Se em 2018 &nbsp;lhe apresentamos as diferentes marcas Smy, cada uma delas especializada numa linha de produto, a partir de 2020 decidimos que &nbsp;todas estas linhas estar\u00e3o englobadas numa \u00fanica&hellip; <br \/> <a class=\"read-more\" href=\"https:\/\/www.smy.travel\/pt\/2020-mudanca-de-estrategia\/\">Read more<\/a><\/p>\n","protected":false},"author":6,"featured_media":612,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47],"tags":[66,65,48,64],"class_list":["post-601","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-smytravel","tag-estrategia","tag-mudanca","tag-smytravel","tag-traveltool"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2020: Mudan\u00e7a de estrat\u00e9gia - Smytravel Portugal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.smy.travel\/pt\/2020-mudanca-de-estrategia\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2020: Mudan\u00e7a de estrat\u00e9gia - Smytravel Portugal\" \/>\n<meta property=\"og:description\" content=\"Estimada ag\u00eancia, Iniciamos este novo ano com uma grande novidade. Temos o prazer de informar uma altera\u00e7\u00e3o estrat\u00e9gica na nossa empresa a partir de 2020. Se em 2018 &nbsp;lhe apresentamos as diferentes marcas Smy, cada uma delas especializada numa linha de produto, a partir de 2020 decidimos que &nbsp;todas estas linhas estar\u00e3o englobadas numa \u00fanica&hellip; Read more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.smy.travel\/pt\/2020-mudanca-de-estrategia\/\" \/>\n<meta property=\"og:site_name\" content=\"Smytravel Portugal\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-03T07:34:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-01-14T09:42:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.smy.travel\/pt\/wp-content\/uploads\/sites\/3\/2020\/01\/Traveltool-Informa\u00e7ao.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1020\" \/>\n\t<meta property=\"og:image:height\" content=\"440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Smytravel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Smytravel\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.smy.travel\\\/pt\\\/2020-mudanca-de-estrategia\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.smy.travel\\\/pt\\\/2020-mudanca-de-estrategia\\\/\"},\"author\":{\"name\":\"Smytravel\",\"@id\":\"https:\\\/\\\/www.smy.travel\\\/pt\\\/#\\\/schema\\\/person\\\/e0a4c7f242ae9f0a990a35cd619eec0c\"},\"headline\":\"2020: Mudan\u00e7a de estrat\u00e9gia\",\"datePublished\":\"2020-01-03T07:34:00+00:00\",\"dateModified\":\"2020-01-14T09:42:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.smy.travel\\\/pt\\\/2020-mudanca-de-estrategia\\\/\"},\"wordCount\":716,\"publisher\":{\"@id\":\"https:\\\/\\\/www.smy.travel\\\/pt\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.smy.travel\\\/pt\\\/2020-mudanca-de-estrategia\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.smy.travel\\\/pt\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2020\\\/01\\\/Traveltool-Informa\u00e7ao.jpg\",\"keywords\":[\"Estrat\u00e9gia\",\"Mudan\u00e7a\",\"Smytravel\",\"Traveltool\"],\"articleSection\":[\"Smytravel\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.smy.travel\\\/pt\\\/2020-mudanca-de-estrategia\\\/\",\"url\":\"https:\\\/\\\/www.smy.travel\\\/pt\\\/2020-mudanca-de-estrategia\\\/\",\"name\":\"2020: Mudan\u00e7a de estrat\u00e9gia - 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